Creamy, Blendable Color: High-impact pigments promise maximum color payoff, while the creamy, ultra-blendable formula with a touch of avocado oil applies like a dream.

Clean: Not only does our cruelty-free, vegan formula deliver badass pigment, radical payoff, and long-lasting hold, it contains only the ingredients you want.

How to use: Apply shimmer and metallic shades with your finger and build up the color. We recommend using eyeshadow and tapered brushes to apply and blend mattes.

Pairs well with others: Prime lids with Urban Decay Primer Potion for vibrant color and crease-free wear all day long. Then pair with Wild Lash Volumizing Mascara to add natural volume and length to your lashes.